Date night board games: romantic or nerdy?
Hidden traitor mechanics create a specific kind of social experience that no other mechanism replicates. The knowledge asymmetry — one player knowing something crucial that others do not — creates constant ambient suspicion that colors every decision and conversation. Done well, it makes the post-game reveal feel earned regardless of which side wins.
Hidden traitor games I return to: Betrayal at House on the Hill for its narrative surprise (though the balance is sometimes poor), The Thing: Infection at Outpost 31 for its tension, A Feast for Odin does not have a traitor but the hidden objective variety creates similar information asymmetry.
The main failure mode: traitor mechanics that make the non-traitor experience feel hopeless, or traitor mechanics where the reveal is so obvious that the tension evaporates. The best implementations give the traitor real agency while giving innocents real investigative tools.